The Brentford Project: A Transformative Waterside Vision in West London

Located in the London Borough of Hounslow, The Brentford Project is a major riverside regeneration development led by renowned property developer Ballymore. Spanning a 4.79-hectare waterside site in the historic core of Brentford, this ambitious scheme is designed to seamlessly reconnect the bustling urban high street with the waterfront. Featuring an inspiring interplay of old and new, the architecture is crafted by renowned practices Allford Hall Monaghan Morris, alongside Stirling Prize-recognised Howells Architects and MaccreanorLavington. Offering panoramic views stretching across London's Green Corridor to Syon Park and Kew Gardens, The Brentford Project establishes a vibrant new residential and commercial quarter that injects new energy into a wonderful stretch of waterside London.

A Lifestyle of Wellness and Urban Convenience

The neighborhood is meticulously curated to focus on wellbeing, community, and connectivity, bringing together independent makers, live music, and waterside activities. Residents enjoy an expansive lifestyle offering that integrates daily convenience with rich cultural experiences:

• Exclusive Amenities: Private access to "The Wick," a members-only club at St Lawrence Gardens offering a state-of-the-art gym, a purpose-built spa with treatment rooms, an outdoor pool, a residents' lounge, and tranquil gardens.

• Revitalized High Street: A selection of market-leading retailers including Gail’s, Specsavers, Pret a Manger, and a brand-new Morrisons, alongside a boutique Everyman Cinema scheduled to open in Spring 2025.

• Characterful Lanes & Dining: Passageways supporting local businesses like Mother Rugger, Hewson Bookstore, and Rottura deli. Down by the water, Workhouse Dock features Rye by the Water bakery and Sam’s Waterside by restaurateur Sam Harrison.

• Cultural Hub: The transformation of the 15th-century, Grade II* listed St Lawrence’s Church—with its dramatic vaulted ceiling—into a new focal point for the community.

   

Types of Units: The Brentford Project

At the heart of the residential offerings is Quincy House, accompanied by other contemporary apartments. These high-specification homes are designed to maximize natural light and waterfront views.

• Contemporary Apartments: Designed with floor-to-ceiling windows and large cantilever balconies overlooking the parklands and river's edge.

• High-End Kitchens: Featuring bespoke touches such as finished concrete worktops, premium Bertazzoni range cookers, and elegant timber wall panelling.

• Bespoke Bathrooms: Crafted for relaxation with recessed LED mood lighting, brushed brass accessories, and luxurious marble flooring.

   

Sales Trends and Investment Potential

As a consented urban regeneration scheme in an area of high archaeological and historical potential, The Brentford Project presents an exceptional opportunity for buyers seeking a modern, balanced, and culturally rich London lifestyle.

• Massive Scale: The development incorporates 112,000 sq m of floor space across 11 plots, comprising 876 new homes, 50 retail units (c.14,000 sq m), and c.8,000 sq m of leisure and cultural space.

• Pricing: Contemporary apartments starting from £385,000 GBP

• Development Timeline: Phase one (providing over 327 apartments) completed in Summer 2024, with phase two commencing the same summer. The entire project is slated for completion in 2027.

   

Strategic Connectivity

Positioned on the main Roman road west from London to Silchester, the development utilizes its prime waterfront location to offer a connected, community-focused lifestyle that links the urban environment directly to nature.

• Seamless pedestrian connections from the high street to the waterfront via a series of newly designed yards and lanes.

• Direct access to the newly renovated Workhouse Dock.

• Extensions to the Thames path, opening up expansive new walking routes along the canal.

• Immediate visual and physical proximity to Syon Park and Kew Gardens.

   

Frequently Asked Questions (FAQ)

Where is The Brentford Project located?

Brentford, London Borough of Hounslow, West London.

What is the expected completion date?

The project is under construction with full completion expected in 2027 (Phase 1 completed in Summer 2024).

Who is the developer?

Ballymore.