Dubai luxury watch shopping - Rolex AP Omega Tudor - Hot watches for great prices

October 29, 2025 6 minutes read

If you are shopping for luxury watches in Dubai and want the best mix of selection, price and peace of mind, the watch auctions run by Time Piece 360 at Golden Diamond Park are worth a close look. I visit their showroom regularly, buy and sell through their auctions, and consistently find exceptional deals on everything from everyday sports watches to rare collectible pieces.

Where to go: Golden Diamond Park and Time Piece 360

Golden Diamond Park is full of jewelry and watch options, but Time Piece 360 stands out for pre-owned luxury watches. Besides selling watches, they operate an in-house watch service center and a live auction platform called TPauctions. The team is trusted locally and increasingly sells internationally, which makes their auctions a reliable place to buy or consign timepieces.

Quick practical notes:

Auction runs typically for one week.
Each auction usually lists between 50 and 100 watches.
Watches are inspected, authenticated and tested by in-house watchmakers; many come with a warranty.
Items range from a few hundred dirhams to high-end pieces in the AP or Vacheron Constantin range.

Recent auction sales worth noting

Recent results show the kind of bargains and market movement you can find:

Rolex Explorer II Polar (2023) sold for $8,000 — a nearly-new stainless steel GMT sports watch at an excellent price.
Rolex Datejust 41 full steel (2019) sold for $8,500.
Rolex Submariner (2014) sold for $8,500.
Tudor Black Bay 58 Burgundy (brand new, recently released) sold for $3,800 — roughly $1,000 below Dubai retail.
Omega Seamaster Casino Royale James Bond (2007) sold for $3,200 — a rare secondhand find under retail.

How the auctions work and why they are good for buyers

The auction format delivers a broad range of price points and brands. Entry prices can be very attractive, and because Time Piece 360 inspects and services watches, you get extra assurance on authenticity and functionality. If you want to skip boutique waiting lists or buy a sought-after piece at below-retail pricing, auctions like these are a strong option.

Highlights from the current auction (ending October 5)

The current TPauctions selection contains over 70 watches across brands and price ranges. Here are eight highlights I inspected in the showroom and why they stand out.

Tudor Blue Lagoon (unworn full set)

Price: 15,900 AED

The new Blue Lagoon Tudor is one of the hottest Tudor releases right now. This example is a full-set, unworn piece priced just below retail. The blue dial is distinctive yet wearable, and the Jubilee bracelet offers great comfort and wrist fit. Market trade and boutique allocation make this hard to find in Dubai, so being able to buy under retail is a clear advantage.

Rolex Datejust 36 Wimbledon

Reserve price: 29,900 AED (full set)

The 36 mm Datejust with the Wimbledon dial and Jubilee bracelet is an everyday classic. The green Roman indices pop against the dial and the proportions wear very well. This example is an in-demand piece and the auction price sits below retail, making it attractive for those who prefer a more traditional Rolex size.

Vacheron Constantin Overseas Dual Time (white dial, 2021)

Price: 64,900 AED (full set)

This Overseas dual time is a remarkable value relative to retail. Vacheron Constantin sits alongside Patek Philippe and Audemars Piguet as a Holy Trinity brand, but Overseas pieces often trade at a lower premium. A 2021 full-set example at nearly half retail is a rare buying opportunity for a serious collector.

Vacheron Constantin Overseas (black dial, 2021)

Price: 62,900 AED (full set)

The simpler single-time Overseas with black dial is another strong pick. It comes with interchangeable rubber and leather straps, making it versatile for dress or sport. Like the dual time, its auction price presents substantial savings compared to boutique retail.

Audemars Piguet Royal Oak Offshore Scuba (2008)

Price: 49,900 AED (full set)

This discontinued Offshore scuba model is a solid “hard use” Royal Oak Offshore. A 2008 full-set example at this price is notable — it is one of the lower-price AP Offshores I have seen in an auction recently and represents strong value for someone who wants AP without the highest Royal Oak premiums.

Audemars Piguet Royal Oak Offshore 43 mm Smoke Blue (2025)

Price: Around retail (109,900 AED)

This highly sought-after 43 mm Offshore with a smoke blue dial is a modern, hard-to-get release. While it lands close to retail in the auction, the advantage is skipping waiting lists and getting immediate access to a model with high demand and limited allocation.

Omega Seamaster 60th Anniversary James Bond (mesh bracelet)

Price: 20,900 AED (retail around 36,000 AED)

The 60th anniversary Bond Seamaster is a boutique or limited style variant that is not readily available off the shelf. The darker blue and mesh bracelet set it apart. At roughly 40 to 50 percent below retail, this is a collectible Omega that offers instant availability.

Chopard Alpine Eagle St. Moritz (37 mm)

Price: 13,500 AED (box only)

This Alpine Eagle is not for everyone, but it is distinctive and wears very well on the wrist. For collectors wanting something off the beaten track and instantly recognizable to those "in the know," this example is a bargain at the listed price.

Tips for buying at Dubai watch auctions

Inspect condition and documentation: Most watches here are authenticated and tested by in-house watchmakers. Always check for full set papers if that matters to you.
Know the market: Research retail pricing and local trade values. Sometimes a “below retail” watch in an auction is still a better buy than paying boutique premiums or waiting on a list.
Use the auction window: Auctions usually run a week, giving you time to compare and bid strategically.
Negotiate on other items: If you venture into diamonds at Golden Diamond Park, do your homework on diamond pricing and negotiate hard.
Try before you buy: Visit the showroom to wear the watch on your wrist. Size, comfort and bracelet fit are personal and important.

My picks

If I could take only one watch from this selection, I would choose the Vacheron Constantin Overseas. It is a versatile, understated luxury sports watch that offers strong value relative to retail and sits among the top-tier Swiss brands. My personal alternative pick from this auction is the Chopard Alpine Eagle — at around 13,500 AED it is a standout bargain and a great everyday piece with character.

Where to view and participate

You can browse the full auction catalog, download the TPauctions app, or visit the showroom at Golden Diamond Park to see and try the watches in person. The auction platform lists all lots with inspection details and condition ratings, and the team provides in-house servicing reports for additional confidence.

If you are in the market for a Rolex, Tudor, Omega, Audemars Piguet, Vacheron Constantin or Chopard, an auction is a practical way to find rare pieces, skip waiting lists or pick up good deals — provided you do a little homework first.