Miami’s Brickell neighborhood is rapidly evolving into one of the most sought-after urban destinations in the United States. As the city transforms into a tropical Manhattan, savvy buyers and investors are looking for prime real estate that offers more than just a home — they want a lifestyle. This is exactly what Standart Brickell delivers: a branded, luxury residence that feels like a resort, right in the heart of Brickell’s vibrant financial district.
Why Location is Everything: The Rise of Brickell
When it comes to real estate, the old mantra still rings true: location, location, location. Brickell is quickly becoming one of the most important cities globally, primarily due to its business-friendly environment. With no corporate income tax, many companies are relocating here, making it the second most important financial district in the U.S.
But it’s not just about business. Brickell offers year-round great weather, safety, clean beaches, and a calendar full of exciting events. It’s a place people want to live, work, and play. Standart Brickell’s location couldn’t be more perfect — situated right on the edge of the Miami River, residents enjoy waterfront views and immediate access to Brickell City Centre, a sprawling 5.5 million square feet of shopping, dining, and entertainment just steps away.
Connectivity is another huge plus. The metro rail is right next to the building, providing easy access to the Brightline train, which can whisk you to Orlando in just three and a half hours. Plus, the nearby Underline Park offers 10 miles of green space under the metro rail with basketball courts, soccer fields, and public spaces for recreation and relaxation.
The Power of Brand: Why Standart Brickell Stands Out
Brand matters in real estate, especially in Miami, which ranks second worldwide for branded buildings, just behind Dubai. Standart Brickell is a hotel-branded residence, which adds significant value—anywhere from 15% to 25% more than similar non-branded properties.
Why does the brand add so much value? Because it guarantees a certain level of service, design, and prestige. Hotels are experts in managing buildings and delivering outstanding service, and Standart Brickell leverages this expertise to create a unique living experience. It’s not your typical hotel; it’s “anything but standard.”
Unlike short-term rental buildings that require constant management due to high turnover, Standart Brickell offers 30-day minimum rentals, giving owners flexibility without the hassle of daily management. This model caters perfectly to those looking for longer-term leases or personal use.
Luxury Interiors: Kitchens and Bathrooms Designed to Impress
Every detail inside Standart Brickell screams high-end luxury. The kitchens feature top-of-the-line Italian cabinetry by Eile Craft, a brand usually reserved for multimillion-dollar condos. Porcelain countertops and backsplashes, along with porcelain flooring, create a sleek, modern aesthetic.
The appliances are equally impressive — premium German-made Meile refrigerators, dishwashers, and cooktops come standard. And here’s a special incentive for early buyers: the first 100 purchasers will receive fully furnished units, with furniture valued between $30,000 and $50,000 included in the price. This means you can move in immediately without waiting months for deliveries or dealing with installation hassles.
The bathrooms maintain the same high standard. Featuring floating cabinetry, quartz countertops, and all-porcelain walls and floors, they offer a spa-like retreat. Rain showers, handheld showerheads, and elegant black-framed glass enclosures complete the luxurious feel.
Unit Mix and Pricing: Something for Everyone
Standart Brickell offers a variety of floor plans to suit different budgets and lifestyles:
Studios: Approximately 490 sq ft starting at around $640,000, including a full kitchenette.
One-Bedroom Units: Starting at 548 sq ft with terraces, priced from about $750,000.
Two-Bedroom Units: Over 980 sq ft, starting at $1.2 million.
Limited Three-Bedroom Penthouses: Starting around $2 million.
One of the most attractive aspects is the payment plan. Unlike many developments that require 40-50% deposits, Standart Brickell requires only a 35% total deposit, broken down as follows:
20% to reserve and go under contract
10% within 90 days
5% upon reaching the buyer’s floor during construction
This lower deposit structure makes it more accessible to buyers and investors, while allowing them to keep more capital available for other uses.
Unmatched Amenities: Resort-Style Living Every Day
Standart Brickell’s amenities are designed to make residents feel like they’re living in a luxury resort. The development features two distinct restaurants:
Ava Restaurant: Located on the river, this Mediterranean eatery is a renowned brand with locations in New York, Beverly Hills, and Chicago. It offers a formal dining experience with the unique option of arriving by boat.
9th Floor Restaurant: A more lively, entertainment-focused space with outdoor seating, music, and a fun atmosphere — perfect for socializing and enjoying the stunning views of Brickell and the river.
The 10th floor is dedicated entirely to wellness and recreation, boasting:
Sauna, steam room, showers, and lockers
A communal hammam, a spa amenity highly sought after worldwide
A fully equipped gym with top-of-the-line TechnoGym equipment
Studios for spinning and Pilates
A bowling alley ideal for fun nights with friends
A cinema to catch sports events, movies, or awards shows
On the 45th-floor rooftop, residents will find a stunning pool area with panoramic views of the ocean and city skyline, complete with concierge services offering towel and sunscreen service. Additional social spaces include an indoor club room, outdoor kitchen, a speakeasy bar, and a co-working area — blending luxury, convenience, and community.
Why Standart Brickell is a Smart Buy Right Now
Standart Brickell is already under construction, which is a huge advantage in Miami’s often slow and bureaucratic real estate market. Buyers can see progress daily, adding certainty and reducing the risk of delays common in pre-construction projects.
With a prime location, a prestigious brand, fully furnished units for early buyers, a flexible payment plan, and world-class amenities, this development checks all the boxes for anyone looking to invest or live in Miami’s most exciting neighborhood.
Don’t miss the opportunity to own a piece of Brickell’s future. Whether you’re seeking a primary residence, a vacation home, or an investment property, Standart Brickell offers a rare combination of luxury, convenience, and value.
Final Thoughts
Miami’s Brickell is transforming into a dynamic, international hub, and Standart Brickell is at the forefront of this revolution. From its unbeatable location to its high-end finishes, exclusive amenities, and smart payment plans, this project stands out as one of the top real estate opportunities in the region.
If you’re serious about Miami real estate, Standart Brickell deserves your attention. It’s not just a home — it’s a lifestyle, a statement, and a smart investment.
